Apple Launches New Ad: Time Machine

Posted Jan 13, 2008 | by David Risley  

I saw a new ad today on TV while watching the San Diego and Indianapolis game. It was another Apple ad, this one touting Time Machine. Time Machine is, of course, the new backup feature built into OS X Leopard.

This newest ad is part of the ongoing Get a Mac series of TV commercials.

I have said in the past that I think Apple is alienating potential converts by doing nothing but ripping on Windows in their commercials. Well, finally they have launched a commercial that doesn’t do that and instead talks about features.

Here’s the commercial. Enjoy!

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One Response to “Apple Launches New Ad: Time Machine”

  1. Curtis Thomas says:

    I could not agree more about Apple destroying its chances for new clients by the PC-bashing commercials. I had feared that computer companies were going the way of political elections.

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