On Day 6, I talked about using social media as the spokes of a wheel and at the center of that wheel is your blog.The fact that I made a blog the hub of the wheel should tell you that, yes, the blog is important. Even if your business centers around an online ecommerce store, you should still have a blog. Why? As I also said in Day 6, anonymity and impersonal...

If you’re going to set up shop online and try to market anything, you are most definitely going to need an online identity. In fact, even if you don’t plan to use the Internet to make any money, you might want to set up an online identity. But, what do I mean when I say “online identity”? Essentially, I mean an easily identified brand on...

You have an idea for a website or a product. You invest time and maybe money into creating it. You get it all ready. It looks gorgeous! It is time for launch. You upload it to your web server. You pull it up in your web browser. Wow! There it is. You’re in business. But, nobody is coming. What the HELL is going on?! Well, what the hell is going on is that...

Have you ever wondered how a useless bag of crap like Paris Hilton manages to make a fairly significant income? Or Britney Spears? It isn’t because of their talent (obviously). What is it? Because they’re interesting. But, how does that translate into dollars? Because they attract ATTENTION. A club owner in Las Vegas, for example, wants to generate...

There is a lot of talk these days about the health of the economy. Surely, the U.S. economy is under a lot of strain right now. Greed led to a real estate bubble that has resulted in a substantial downturn in that market. High oil prices are driving up the cost of living. People are generally tightening up on their purse strings. But, if you’re generating...

Making money on the Internet, to many people, conjures up images of the gold rush. You put up a website and out pours money. This was, no doubt, the image conjured up in the 90′s with the dot-com boom. Today, this attitude has evolved into one of skepticism with a little dose of confusion mixed in. The thought of making money in your pajamas on your...

If you could make your living online, would you? If you could actually use your computer to produce an income, would you? How real do you think making money on the Internet is? PCMech is all about technology. We used to be all about tinkering with the insides of your computer. There are still many who enjoy doing that, but the emphasis has moved on. The emphasis...

Last week I wrote about GnuCash having a Windows release. While this is great news, If you want to try it then you might have some questions on how to actually start using it for your small business. If that is your conundrum then take a look at this page titled “GNU Cash Business Quick Start Guide“. The name is pretty self explanatory of the...

You are trying to get a job and you are all ready with your resume, reference sheet, and cover letter. Before you get all excited and put your info in the mail, you will want to go through a few check points. First and foremost, run a spell check on your computer. But don’t stop there. Read your documents over and over to make sure there are no typographical...

The resume is a selling tool that outlines your skills and experiences so an employer can see, at a glance, how you can contribute to the employer’s workplace. Your resume has to sell you in short order. While you may have all the requirements for a particular position, your resume is a failure if the employer does not instantly come to the conclusion that...