SearchEngineWatch published an article that has caused some of the SEO “specialists” to re-think the way they promote their services.

Truths were listed as well as a few things that won’t increase your PageRank. All of them screamed “Duh” to me, such as:

• Having an image next to your article will not improve your ranking.
• Having scheduled posts will not improve your ranking.
• Having a sitemap will not improve your ranking.
• Having AdSense will not improve your ranking.

At the end of the day it’s all about content. If the content relevant and not spam (or “spammy”), the rank goes up; it’s as simple as that.

Duh.