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Mogulus To Try Charging LifeCasters

I have often wondered how companies like Ustream make money. They have to stay afloat somehow. Are they just looking for a buyout?

Well, Mogulus is trying something new and, quite frankly, it’s a model that I have thought about for Ustream. And that is charging people for pro-level features.200803251533.jpg

I’m sure Chris Pirillo would like that too much, but he’d probably pay it seeing as his entire publishing model now relies on Ustream.

Mogulus is looking to start charging people for “pro” service, such as ability to customize the player or sell their own ads. According to Silicon Valley Insider, the rate will start at around $20/month and will increase based on traffic and bandwidth. Large companies who depend on Mogulus for live streaming internet TV content are likely to wrack up very large bills when the service starts next month.

If this works out, Mogulus could end up being the leader in a mass migration of live streaming sites into a premium paid model.

It’ll be interesting to see how this one pans out.

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